Faith Mady is a go-getting pooch who has been called the “backbone of the Brandberry brand.” It is nearly impossible to land an interview with her but she was kind enough to spare a few moments to sit down with us today. Check out this exclusive interview below and get to know the elusive CBO of Brandberry.
So Faith, tell us about Brandberry
Well, darling what is it you want to know? Do try and be specific, I have a very big day ahead of me. Time is kibbles you know.
How about you describe to us an average day for you in the BB office?
Well for starters, I absolutely must begin the day with snuggles and kisses from Ashley. When you are a powerful working dame like myself, it is essential that family time not be neglected. You know, work-life balance and all that. Afterword, I get straight to work on providing the Brandberry Bunch with a break from the desk to walk me and I often act as a stimulating muse as well…. Not to brag darling, but it’s rumored that the inspiration behind the Poopeez brand had much to do with me.
Interesting. So how would you describe the workplace dynamic at BB?
Oh just splendid of course! Everyone gets along swimmingly. Quite the creative bunch…except they can be a bit strange at times. For instance, on Wednesdays they insist on dressing in bizarre costumes and it is just dreadfully embarrassing to have to witness the other humans’ reactions to whoever walks me that day.
You have been called by the press, “bitingly witty” and “not one to take the tail end of a deal.” Do have any reaction to that?
I suppose they thought they were being quite punny. But they’re not wrong, you don’t become the Chief Barketing Officer of a company like Brandberry without a bit of wag to your tail.
Do you have any quirks or rituals that help stimulate your creative process?
Hmmm… I do love spinning around in circles… Oh! I know! When I get really excited about an idea I tend to sneeze uncontrollably! Although, Lori always interprets that as a cue to take me outside. Let me tell you, they have missed out on a number of groundbreaking innovations because of that. *Sighs* Oh well, humans, what can you do really?
Would you mind summing up your job description?
I supervise. I make sure everyone arrives on time and hits their deadlines, or else they are forced to listen to me yip quite loudly for an insufferable amount of time as punishment. But I am not all bite of course, I make it a priority to ensure that these hard working humans remember to take a break. I also act as the “gatekeeper” for Brandberry, if someone wishes to work with us, I review the potential client/brand meticulously before giving the paws up.
So Faith, what kinds of brands/clients are you looking for?
Firstly, they have to be fun! I am bit of a puppy at heart, really. Also, I keep an eye out for brands that have a solid foundation and are not afraid to think outside of the box in order to reach their full potential. I may be small but I need something I can sink my teeth into. Most importantly, the people have to be amazing, I simply adore creative humans who make pleasant company.
It sounds like you truly are the backbone of BB.
Milk bones? Where?!… Oh my mistake, you said backbone… and yes that’s right, I am. Good for you dear, you catch on quick. Now, really I must be going, it’s almost time for my appointment with Ashley’s lap.
One last question. Any advice for the pups trying to make it in this Dog-Eat-Dog World?
The best advice I can give you is this: don’t ever allow anyone to tell you can’t do something. You can do whatever you put your mind to. Why, just yesterday Eddie told me I can’t chase the geckos…A few minutes later I strolled in with a nice juicy one between my teeth.
Errr… Great! Thank you so much for your time Faith.
My pleasure darling. Cheers!
Brandberry 